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2022-08-15
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Establish three business structures. Advantech aims to grow by 15% in 2013

in view of the wide application fields of industrial computer (IPC) products, the industry has divided the market for a long time, most of which are greasy on pallets, mostly according to product types or regions. In order to focus on the industrial development trend, Advantech, the leader of IPC, recently restructured its business group again, Its business groups are divided into three business groups based on customer attributes, including system integrators, equipment manufacturers, and intelligent life automation

after the reorganization of the business group, combined with the recovery of the global market in 2013, he held a positive view on the revenue and profit of 20 splines placed on the two supports of the fixed machine tool of the experimental machine for 13 years. He believed that driven by the American and mainland markets, Advantech could not only have double-digit growth space in 2013, but also promised that the overall revenue of the group would reach $2billion in the next five years. The market believes that with Advantech's leadership in industrial development, the revenue in 2013 is expected to have 15% growth space

as for the readjustment of business groups, hechunsheng, general manager of Advantech, pointed out that previously Advantech had a very large composition and complex business, most of which were classified by market region or product type. However, in the future, it will be distinguished by the attributes of industrial customers. In total, it will be divided into industrial automation business groups dominated by automation as group system integrators, embedded service business groups dominated by equipment manufacturers producing industrial equipment And intelligent life business groups related to life automation and personal life

although the current revenue share is still dominated by more than 50% of the embedded design service business group, he Chunsheng stressed that the intelligent life business group related to life and individuals will have the most imaginative development space in the future market and will also become a new market opportunity in the future. It is estimated that the Smart Life segment will contribute $500million to Advantech's revenue in 2017

in order to strengthen the current software strength of Advantech outside the hardware platform, he Chunsheng said that the purpose of the acquisition and merger of Baokang is to strengthen the software related to digital life, which is used to fill the last mile distance between hardware products and customers. Through the value-added services of software, products can be more competitive in the market, and Advantech's layout in relevant markets can be more complete. After the adjustment of the three business groups, the revenue and profit from 2013 are expected to grow compared with 2012

as for the market development trend in 2013, he Chunsheng pointed out that although the European market revenue declined by 11% in 2012 due to the impact of the aftermath of the European debt problem, fortunately, the United States and emerging markets still maintained strong growth, with the U.S. market alone growing by 17%. Based on the belief that there will be no further room for the deterioration of European problems, the strong growth momentum of the United States and emerging markets, and the fact that the mainland market is expected to gradually stabilize in 2013, driven by a total of 413 extruders imported from China by Thailand from January to October this year, although the group's revenue in 2012 remained at the same level as that in 2011, it is optimistic that there will be a double-digit growth in revenue in 2013

at the same time, because he is optimistic about the development of the smart life market in the future, he Chunsheng also said that in 2013, he Chunsheng will make Advantech intelligent department, which was originally under Advantech, an independent subsidiary. It is understood that at present, the application of Advantech intelligence in all aspects of life has been quite complete. For example, the Amy hotel in Taipei has fully introduced the hotel management system of Advantech intelligence. Others, including department stores, telecom interactive information stations, intelligent green energy bus stations and well-known food manufacturers, have also customized and developed different total solutions

about Advantech, founded in 1983, Advantech is a world leading and trusted provider of innovative embedded and automated product solutions, including complete system integration, hardware, software, customer-centric design services and global logistics support. Advantech is also a premier member of the Intel embedded Communications Alliance. Through close cooperation with solution partners, it provides complete solutions for various industrial applications. With nearly 5400 full-time employees, Advantech has formed an extensive technical support and marketing network in 21 countries and 71 major cities, so it can provide fast listing services for customers around the world. For more information, please check

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